GUCCI TAKES A SPLASH WITH JAMES FRANCO

Actor James Franco dives into the pool with Gucci for Gucci by Gucci Sport Pour Homme.

World Wide Web - James Franco makes a big splash for Gucci for Gucci Sport Pour Homme cologne. What Frida Giannini said about Franco:  “James Franco is perfect for this fragrance and perfect for Gucci. He personifies the sort of nonchalance and unforced appeal that is most attractive in a man. In the advertising campaign, he captures the fragrance’s casual, modern and masculine air.” Very hot shoot, only complaint: “take the shirt off.” [TowelRoad]